BV GREEN MARK CERTIFICATION AND VERIFICATION
According to our consumer survey based on 500 respondents in US, between age of 18 and 54, 74% of those surveyed would pay more for a product with good durability or biodegradability characteristics that have been verified in a laboratory than one not verified and 73% of consumers surveyed would pay more for a product with a carbon footprint that has been verified by a 3rd party than one not verified.
WHY BV GREEN MARK?
As sustainability regulations tighten and consumer demand rises, brands and retailers need a way to verify environmental claims on products. Greenwashing risks penalties while silence loses eco-conscious customers. So how can you communicate your sustainable and green progress?
BV Green Mark addresses this challenge with third-party certification or verification of sustainability claims. Leveraging Bureau Veritas' testing capabilities and the BV Mark global product labeling scheme, it scientifically validates durability, carbon footprint, chemical content and biodegradability characteristics.
This gives brands evidence to satisfy both emerging rules and sustainably-minded shoppers seeking trusted options. BV Green Mark aims to help navigate today's stringent landscape for those pursuing sustainable growth.
HOW THE ISSUANCE OF BV CERTIFICATION MARKS WORKS IN PRACTICE?
BV GREEN MARK COVERAGE![]()
EXAMPLE OF CLAIMS WHICH CAN BE VERIFIED BY BV GREEN MARK:
"Reduction of Carbon Footprint -XX% vs previous model" - Carbon Footprint Verification
"20% Compostable/Biodegradable over 90 Days" - Biodegradability Verification
"Resistant to 50 Washes" - Durability Verification
"Chemical Content Certified by BV Mark" - Chemical Control Certification